AURA is a Hidden Champion AURA was recognized as a Hidden Champion last week – together with many other companies from the region. What is a Hidden Champion? Hidden Champions are companies that rank among the top three worldwide in their industry or are leaders on their continent, yet remain relatively unknown to the general public. We are very pleased to receive this distinction, as it confirms what drives us every day: to be among the best and to fulfill the needs of our national and international customers through innovation and the highest quality. At the same time, this distinction is about far more than individual companies like AURA: a recent study has highlighted just how strong our region is: A total of 62 Hidden Champions were identified across a wide range of industries, complemented by 25 “Hidden Gems” with the potential to develop into Hidden Champions. We are proud of the “Hidden Champion” title and are pleased about the network that has emerged through this event.
AURA as Hidden Champion